KIM Palangka Raya Trained in AI, Ready to Master Digital Marketing

Palangka Raya – The Palangka Raya City Government continues to drive digital transformation within the community. One of the initiatives is AI-based digital marketing training for Community Information Groups (KIM) across Palangka Raya.

The event was held at the Rahan Pumpung Kapakat Hall, Bapperida Office of Palangka Raya City, on Monday (11/5/2026).

Hendra Surya, Head of the Public Information Management Division at the Palangka Raya City Communication, Informatics, Statistics and Encryption Agency (Diskominfo), stated that the training aims to improve KIM members’ capacity in utilizing digital technology for promoting products, regional potential, and disseminating information to the public.

According to Hendra, technological advancements require society to adapt to various digital innovations, including the use of AI in marketing strategies and information communication.

“Through this training, we want to encourage KIM members to utilize AI technology positively and productively, especially in supporting digital marketing and the creative, engaging dissemination of information,” he said.

He emphasized that KIM plays a strategic role as a government partner in providing digital education to the community. Therefore, enhancing their capabilities in information technology is an important step so that KIM can become more adaptive to the times.

Hendra added that the use of AI has now become a crucial part of various sectors, from promoting micro businesses and developing digital content to public information services.

“We hope that KIM members will not only serve as information disseminators but also as creative and innovative digital actors who can help the community by wisely utilizing technology,” he concluded.